A temporary Brand Room was designed for Gore-Tex within their corporate headquarters in Feldkirchen-Westerham. The empty floor will be used for presentations, exhibitions, and events in the future. For this purpose, a meandering structure was built into the space creating rooms, areas, and niches. The angled line of the continuous wall was repeatedly interrupted and broken through. Parts of the remaining fragments develop into spaces that can be used as presentation areas, service areas, or storage. The concept of “wall” can be designed as a separation with a two-sided presentation alignment, or as a consolidating exhibition of the architecture. Openings in the walls allow for passages or separations, visual connections or boundaries. Mobile presentation furniture and working walls allow for a wide variety of room configurations.
Location: Feldkirchen-Westerham, Germany
Yeat: 2017 – 2018
Client: e.w.enture GmbH
Size: – m²